TT Wireless
Audio

Client
TaoTronics — Wireless Audio Series

Category
Packaging, Poster Design

Role
Packaging Designer, Poster Designer, Art Direction

Introduction
The purpose of this project was to design a packaging series and offline marketing poster for a series of launching soon wireless audio products including headphones, earbuds, and sound bars. TaoTronics wanted to improve the overall package aesthetic and visual attention while displaying its products with other competitors in offline retail stores.

Objectives
1) To create a set of packaging design with continuity that can be used as a template for new audio series and future upcoming new products. 2) To design a series of posters with cohesive and consistent visual language from the packaging design to increase brand recognition and TaoTronics's wireless audio series packaging continuity. 3) To increase offline marketing awareness and make Taotronics packaging stand out from other competitors in offline retail stores.

Thank You